SaaS Design Agency for Product, UX & Website Design | Mara Bureau

Design for SaaS, built for growth

Interfaces, onboarding flows, and marketing sites thatturn signups into activated, paying users.

Built for Teams That Move Fast

Your SaaS roadmap moves fast — your design partner should too.

Here's what working with mara.ink gets you.

We design for the metrics that matter to SaaS teams

Activation rate, time-to-value, trial-to-paid conversion — we design onboarding flows and core product experiences with these outcomes in mind, not just visual polish.

Specialists in dense, data-heavy interfaces

SaaS products often need to show a lot of information without overwhelming users. We focus on information hierarchy, progressive disclosure, and layouts that make complex data scannable.

One team for your website and your product UI

When the same team designs your marketing site and your product, the experience feels consistent from the first click to daily use — and your brand stays coherent across both.

Design systems that keep pace with fast-shipping engineering teams

We build component libraries and documented patterns so your team can ship new features quickly without each one looking like it came from a different product.

We design for the metrics that matter to SaaS teams

Activation rate, time-to-value, trial-to-paid conversion — we design onboarding flows and core product experiences with these outcomes in mind, not just visual polish.

Specialists in dense, data-heavy interfaces

SaaS products often need to show a lot of information without overwhelming users. We focus on information hierarchy, progressive disclosure, and layouts that make complex data scannable.

One team for your website and your product UI

When the same team designs your marketing site and your product, the experience feels consistent from the first click to daily use — and your brand stays coherent across both.

Design systems that keep pace with fast-shipping engineering teams

We build component libraries and documented patterns so your team can ship new features quickly without each one looking like it came from a different product.

Our Process

Collaborating with us is simple. From first call to first delivery, here's how it works.

Discovery & Content Audit — We review your content plans, existing site (if any), and growth goals to understand what your Webflow build needs to support.

Architecture & CMS Planning — We design the CMS collection structure, page templates, and SEO architecture before visual design begins.

Design & Build — We design custom layouts and build them natively in Webflow, including interactions, responsive behavior, and CMS-driven pages.

SEO Setup, QA & Launch — We set up metadata templates, schema markup, redirects (for migrations), and run full QA before launch and handover.

OUR RESULTS

2 years of building products for ambitious companies. Here's the impact.

$110M+

raised and earned by companies we've designed for · 95% faster user adoption post-launch on platform redesigns.

Why founders choose to work with us

STARTUPS

We help founders go from first pitch deck to first product release — design that moves fast without looking rushed

SAAS

Interfaces and websites built to acquire, convert, and retain users at scale.

FINTECH

Products that build trust around money — clear, compliant, and confidence-inspiring by default

AI

Interfaces for AI and agentic products that explain capability, limitations, and control from the first interaction.

B2B

Websites and products that build credibility with business buyers and support longer sales cycles.

E-COMMERCE

Stores around how people shop — from product pages to checkout, built to convert.

Healthcare

As a healthcare design agency, we design websites and products for providers and health tech companies — built for trust, clarity, and accessibility

EdTech

As an edtech design agency, we design learning platforms and products that make complex content easy to navigate for students and educators alike

Real Estate

Platforms that showcase properties beautifully and turn visitors into leads.

Web3 & Crypto

Branding and products for DeFi and token projects that need to be taken seriously

Looking for something specific? We already built it.

Technology partner for Plan B

We developed everything from branding to the pitch deck

30+

Screens designed

$150,000

Grant from AvaLabs

8 weeks

Project delivery

30+

Screens designed

$150,000

Grant from AvaLabs

8 weeks

Project delivery

Who We Work With

We work with SaaS teams and businesses of all sizes. Collaborate with a design agency that adapts to your needs and goals.

Homepage & Core Pages

Homepage, about, and services pages designed to explain what you do and build trust within seconds.

Landing Pages

Campaign and conversion-focused pages designed for specific offers, audiences, or channels.

CMS & Content Structure

A content model that makes adding blog posts, case studies, or resources straightforward for non-technical teams.

Responsive & Performance-Optimized Design

Layouts that hold up across devices and load fast, since both affect rankings and conversion.

SEO Foundations

Metadata, heading structure, and internal linking set up correctly from launch, not bolted on later.

Interactive & Animated Elements

Micro-interactions and motion that add polish without sacrificing usability or load time.

Outdated Site Holding You Back

Still running a 5+ year old site that doesn't reflect what you do now? We redesign around your current business, not the one you had when it launched.

Site That Doesn't Convert

Getting traffic but few leads or signups? We diagnose where visitors drop off and redesign the pages and flows that matter most.

Pre-Launch for a New Product or Company

Need a site ready before a launch date? We scope and design for a fixed deadline without cutting corners on the pages that drive signups.

Migrating Off an Old Platform

Stuck on outdated tech or a platform you've outgrown? We redesign and rebuild on a modern stack while preserving your SEO equity.

Scaling Content Without a Designer

Marketing team publishing pages faster than design can keep up? We build templates your team can use independently going forward.

Fundraising or Investor-Facing Site

Need a site that holds up under investor scrutiny? We design with the credibility signals serious buyers and backers look for.

Selected

Designed across complexity, not just interfaces

Larv - ERP & IoT Dashboard for Insect-Farming Labs

ERP designed for an industry running on spreadsheets and paper logs
Live IoT dashboards replacing manual habitat checks across the lab
Breeding and lineage records with research-grade traceability
Sales and inventory connected to real-time lab data

Insect-farming laboratories run on some of the most data-dense operations in agritech - yet no software was built for them.

You may ask us

FAQ

What does a SaaS design agency actually do?

A SaaS design agency designs the product interface (dashboards, onboarding, core workflows), the marketing website, and often the brand identity for software companies — with a focus on metrics like activation, retention, and conversion rather than visual design alone. At mara.ink, this includes UX research, UI design, design systems, and front-end implementation.

Why hire a specialized SaaS design agency instead of a general design agency?

SaaS products have specific challenges — multi-role permissions, complex data display, onboarding that needs to drive activation, and design systems that must scale with fast shipping cycles. A general agency may produce visually appealing work without addressing these functional realities, which can hurt retention and growth metrics.

Can you help redesign our SaaS product without disrupting current users?

Yes. Most of our SaaS engagements are targeted redesigns of specific flows — onboarding, a key dashboard, navigation — designed to improve the experience for existing users, not just new ones, with migration paths considered from the start.

Do you design both the SaaS product and the marketing website?

Yes. Many SaaS clients work with us on both, since a consistent brand and experience across marketing and product improves trust and reduces the "bait and switch" feeling that hurts conversion.

How do you approach onboarding design for SaaS products?

We start by mapping the gap between signup and "aha moment" — the point where a user understands your product's value. We then design flows that get users to that point faster, removing unnecessary steps and surfacing the right information at the right time.

Do you work with early-stage SaaS startups or only established companies?

Both. We work with pre-seed startups designing their first product through to growth-stage SaaS companies redesigning mature platforms — our process adapts to the stage and constraints of each.

What problems
we solving

At our core, we believe in delivering high-quality designs in days, not weeks. This ensures that your project stays on track and progresses smoothly, minimizing delays and maximizing efficiency.

Budget range*

Our Process

Collaborating with us is simple. From first call to first delivery, here's how it works.

OUR RESULTS