Websites, branding, and product design for web3, DeFi, and blockchain companies built to earn trust on both sides of crypto.
Built for Teams That Move Fast
Great brands don't fall apart between channels.
Here's what working with mara.ink on graphic design gets you.
Sites and products that overcome crypto skepticism
Many crypto projects struggle with a credibility gap — both with crypto-native users wary of scams and mainstream users unfamiliar with the space. We design with this trust gap in mind, from visual polish to clear information presentation.
Visual identity that doesn't look like every other crypto project
Crypto branding often defaults to similar visual tropes. We design distinct brand identities that help projects stand out while still feeling appropriate for the space.
Interfaces for complex, often unfamiliar financial concepts
DeFi and Web3 products often involve concepts unfamiliar to mainstream users — staking, liquidity, governance. We design interfaces that make these concepts approachable without oversimplifying.
Tokenomics, audits, and project information presented clearly
Whether for a token, protocol, or platform, we design clear presentation of the information serious participants look for — whitepapers, audits, tokenomics, team information.
Sites and products that overcome crypto skepticism
Many crypto projects struggle with a credibility gap — both with crypto-native users wary of scams and mainstream users unfamiliar with the space. We design with this trust gap in mind, from visual polish to clear information presentation.
Visual identity that doesn't look like every other crypto project
Crypto branding often defaults to similar visual tropes. We design distinct brand identities that help projects stand out while still feeling appropriate for the space.
Interfaces for complex, often unfamiliar financial concepts
DeFi and Web3 products often involve concepts unfamiliar to mainstream users — staking, liquidity, governance. We design interfaces that make these concepts approachable without oversimplifying.
Tokenomics, audits, and project information presented clearly
Whether for a token, protocol, or platform, we design clear presentation of the information serious participants look for — whitepapers, audits, tokenomics, team information.
Our Process
Collaborating with us is simple. From first call to first delivery, here's how it works.
Discovery — We learn about your project, audience (crypto-native or mainstream), and your trust and clarity gaps.
Branding & Structure — We develop a distinct visual identity (if needed) and map your site or product structure.
Design — We design the site, product, or both, balancing approachability with the credibility your audience wants.
Build & Launch — We build and launch, with care for the heavy traffic patterns common to crypto projects at launch.
OUR RESULTS
2 years of building products for ambitious companies. Here's the impact.
$110M+
raised and earned by companies we've designed for.
Why founders choose to work with us
STARTUPS
We help founders go from first pitch deck to first product release — design that moves fast without looking rushed
SAAS
Interfaces and websites built to acquire, convert, and retain users at scale.
FINTECH
Products that build trust around money — clear, compliant, and confidence-inspiring by default
AI
Interfaces for AI and agentic products that explain capability, limitations, and control from the first interaction.
B2B
Websites and products that build credibility with business buyers and support longer sales cycles.
E-COMMERCE
Stores around how people shop — from product pages to checkout, built to convert.
Healthcare
As a healthcare design agency, we design websites and products for providers and health tech companies — built for trust, clarity, and accessibility
EdTech
As an edtech design agency, we design learning platforms and products that make complex content easy to navigate for students and educators alike
Real Estate
Platforms that showcase properties beautifully and turn visitors into leads.
Web3 & Crypto
Branding and products for DeFi and token projects that need to be taken seriously
Looking for something specific? We already built it.
Technology partner for Plan B
We developed everything from branding to the pitch deck
30+
Screens designed
$150,000
Grant from AvaLabs
8 weeks
Project delivery
30+
Screens designed
$150,000
Grant from AvaLabs
8 weeks
Project delivery
Who We Work With
As a crypto design agency, we work with DeFi protocols and platforms, token projects and launches, wallets and on-ramps, exchanges and trading products, NFT and consumer-crypto apps, DAOs, and the blockchain infrastructure behind them — across both their marketing sites and their products. Crypto faces a trust problem from two directions at once: crypto-native users wary of scams, and mainstream users unfamiliar with the space. We design with that gap in mind. For DeFi, that means dashboards for staking, swaps, lending, and liquidity that stay calm under data and feel safe to act in. For token projects, it's tokenomics, audits, and whitepapers presented clearly enough to earn trust before a raise. For wallets, exchanges, and infrastructure, it's flows that feel predictable and a technical product made legible to the people evaluating it. If it runs on-chain, we've probably designed for it.
Homepage & Core Pages
Homepage, about, and services pages designed to explain what you do and build trust within seconds.
Landing Pages
Campaign and conversion-focused pages designed for specific offers, audiences, or channels.
CMS & Content Structure
A content model that makes adding blog posts, case studies, or resources straightforward for non-technical teams.
Responsive & Performance-Optimized Design
Layouts that hold up across devices and load fast, since both affect rankings and conversion.
SEO Foundations
Metadata, heading structure, and internal linking set up correctly from launch, not bolted on later.
Interactive & Animated Elements
Micro-interactions and motion that add polish without sacrificing usability or load time.
Outdated Site Holding You Back
Still running a 5+ year old site that doesn't reflect what you do now? We redesign around your current business, not the one you had when it launched.
Site That Doesn't Convert
Getting traffic but few leads or signups? We diagnose where visitors drop off and redesign the pages and flows that matter most.
Pre-Launch for a New Product or Company
Need a site ready before a launch date? We scope and design for a fixed deadline without cutting corners on the pages that drive signups.
Migrating Off an Old Platform
Stuck on outdated tech or a platform you've outgrown? We redesign and rebuild on a modern stack while preserving your SEO equity.
Scaling Content Without a Designer
Marketing team publishing pages faster than design can keep up? We build templates your team can use independently going forward.
Fundraising or Investor-Facing Site
Need a site that holds up under investor scrutiny? We design with the credibility signals serious buyers and backers look for.
Selected
Designed across complexity, not just interfaces
Larv - ERP & IoT Dashboard for Insect-Farming Labs
ERP designed for an industry running on spreadsheets and paper logs
Live IoT dashboards replacing manual habitat checks across the lab
Breeding and lineage records with research-grade traceability
Sales and inventory connected to real-time lab data
Insect-farming laboratories run on some of the most data-dense operations in agritech - yet no software was built for them.
You may ask us
FAQ
Build & Launch — We build and launch, with attention to handling traffic patterns common to crypto projects.
Crypto projects often face a unique combination of challenges: building trust with skeptical audiences, explaining unfamiliar concepts (staking, governance, liquidity), and standing out in a space where many projects look visually similar. Design needs to address all of these together.
Can you design both our marketing website and our DeFi product/dashboard?
Yes. We work on both marketing sites and product interfaces for crypto and Web3 companies — which can help create a more cohesive experience between a project's public face and its actual product.
How do you help crypto projects build trust with mainstream (non-crypto) audiences?
We focus on clear, jargon-light explanations, professional visual design that doesn't lean into crypto stereotypes, and prominent presentation of trust signals (team information, audits, etc.) that help bridge the gap for unfamiliar visitors.
Can you help with branding for a new Web3 project, not just the website?
Yes. Many Web3 projects need branding and website design together, especially when launching — we can develop a visual identity and bring it to life across the site and other touchpoints.
Do you work with DeFi protocols specifically, or more general crypto projects?
We work across the spectrum — DeFi protocols, broader Web3 platforms, blockchain infrastructure, and token/project launches — adapting our approach to the specific audience and complexity of each.
Is this related to your Web3 Design Agency page — what's the difference?
This page covers crypto design broadly, including DeFi, branding, and token projects. Our Web3 Design Agency page focuses more specifically on Web3 product and platform design for decentralized applications. Many projects fall into both categories.
What problems we solving
At our core, we believe in delivering high-quality designs in days, not weeks. This ensures that your project stays on track and progresses smoothly, minimizing delays and maximizing efficiency.
Crypto Design Agency | Web3 Websites, Branding & Product Design — Mara Bureau | Mara